Back to Press Release Library

CSR backs WiMedia Alliance for UWB Bluetooth technology

Cambridge, UK - February 23, 2006 –CSR plc (LSE: CSR.L) today announced that the company is aligning with the WiMedia Alliance and will use their technology to develop Ultra Wideband (UWB) with Bluetooth products. CSR's choice of Ultra Wide Bluetooth is based upon the clear advantages of the WiMedia Alliance. The integration of UWB into the Bluetooth architecture will enable future Bluetooth devices to share information at much higher data transfer speeds with even lower power consumption. 

James Collier, CTO of CSR commented that, "UWB is the next logical step for Bluetooth development.  The decision to work with the WiMedia Alliance is based on end-user experience and that is where WiMedia excels. Designers want to integrate the very latest technologies into their devices and the most important design issues they face are co-existence and interoperability."   Collier added, "The ability of CSR's technologies to optimise interoperability across devices and proven coexistence with GSM, Wi-Fi, and Bluetooth technologies, will continue to be the key to CSR's solutions."

The integration with the Bluetooth architecture will provide the WiMedia technology with quick access to the market and to hundreds of millions of Bluetooth enabled devices that are currently used.  Tom Siep, CSR Global Standards (WiMedia) remarked, "The combination of UWB and Bluetooth technologies offers the market-place a single solution which will add value to handsets and portable consumer electronic devices. The use of proven interoperable Bluetooth profiles running over a WiMedia high speed radio will enable high speed data transfers with the proven low power capabilities of Bluetooth."
 
CSR has a proven track record of drawing a technology roadmap that translates into products that create success for both CSR and its customers. Many of CSR's technological steps have since been adopted by the wider industry: CSR first demonstrated that RF could be implemented in a CMOS process and subsequently demonstrated the clear advantages of embedding all of the Bluetooth system into a single-chip. The company also demonstrated with its BlueCore3-Multimedia products, that an embedded DSP architecture brings performance and power enhancements. CSR's launch of UniFi marked the world's first multiband 802.11 a,b,g single-chip product for portable, embedded devices and reaffirms CSR's position as a leading innovator and technology partner in the wireless space. 

 

More press releases...


PR Contacts
General

VP of Communications
Tel: +44 1223 692689
Trade PR
EML
David Marsden
Richard Parker
Tel: +44 208 408 8000
Trade PR (N.America)
Precision Communications
Al Haun
Tel: +1 508 876 9400
Financial PR
(International)

Brunswick Group
Tom Buchanan
Fiona Laffan

Tel: +44 207 404 5959
Trade PR (Japanese & English)
J-Spin Communications ジェイスピン
Inc. Yoshitaka Shimizu 清水 美孝
Email
Tel: (+81) 3-5269-1038
Trade PR (China)
Newell Public Relations
(Beijing and Hong Kong)
Janet Fung
Tel: +852 2117 5021
Trade PR (Taiwan)
Access Public Relations
Thomas Chou
Tel: +886 2 8773 4277
Trade PR (Korean)
Shout Communications Korea
Jessica Kim or Rick Lee
Email
Tel: +82 2 558 9890